Planets Pride A/S
A complete rebranding for Planets Pride - a global B2B frozen seafood supplier focused on quality, sustainability, and trust. The project included a full brand identity refresh, visual guidelines, packaging design, trade show concepts, sales materials, and digital assets, creating a stronger and more modern brand presence across international markets. (The project is approved but still in development and will be enrolled during 2026/2027)
Re-branding
Packaging Design
Logo Design
Logo Rebranding
The Planet’s Pride logo features a stylized fish logomark where the upper curve forms a flowing wave, symbolizing freshness, movement, and the brand’s deep connection to the sea. The wave element is also used as a signature brand pattern, creating visual consistency across all touchpoints. Together with the tagline “Responsibility in every bite,” the logo reflects Planet’s Pride’s commitment to quality and sustainable sourcing.
